In a major update to the Indian banking sector, the designation “Clerk” is set to be replaced. According to a notice published by IBPS on its official website @ibps.in, the competent authority has approved a nomenclature change for the clerical cadre in public sector banks. The new designation, “Customer Service Associate” (CSA) is effective from 01 April 2024.
This change is in line with the ongoing Common Recruitment Process for Clerks (CRP CLERKS-XIV) released on 01 July 2024, and will now be referred to as CRP-CSA-XIV.[Common Recruitment Process for recruitment of Customer Service Associates(CSA)]All the terms and conditions of the original notification will remain the same and any further updates will be posted on the IBPS website, www.ibps.in.
IBPS Clerk Designation Changed- Download Important Notice
What does this mean for bank customers?
This designation change highlights the growing role of bank clerks, who are now focusing more on customer interaction. The new title, “Customer Service Associate”, emphasizes providing exceptional customer service. This change is expected to increase customer satisfaction and loyalty and attract more skilled talented individuals into the banking industry.
What does this mean for aspiring bank clerks?
Candidates who have participated in the CRP Clerk-XIV exam should know that they will be appointed for the post “Customer Service Associate” (CSA). This change will not affect the selection process or job responsibilities of the recruited candidates.
Main characteristics:
- The new designation applies to all public sector banks.
- The Common Recruitment Process for Clerks (CRP Clerk-XIV) is currently going on.
- The recruitment notification released on 01 July 2024 will now be known as CRP-CSA-XIV.
- All other terms and conditions in the original notification will remain unchanged.